SEMRush vs MOZ: SEO tools have come a long way now. In the past few years, SEO tools have improved and evolved efficiently. When talking about SEO tools, two big names come into mind which is Moz and SEMRush. These two SEO tools have been ruling their field ever since their launch. Both of these tools have improved a lot over the years and have managed to maintain a great customer base. And when it comes to choosing an SEO tool, most users get confused and stuck on which tool to choose among SEMRush and Moz.
SEMRush vs MOZ | Which One Do you think its Best?
Keeping this in mind, we have decided to write a post comparing these two veteran SEO tools. Through this post, you will be able to clear your doubts and queries on both these SEO Tools and we are pretty sure that you will finally come to a conclusion on which tool to choose. In this post, we will look at the advantages and disadvantages of both these products. By not taking much of your time let us start the comparison.
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SEMRush VS MOZ – Comparison:
As you already know, SEMRush and Moz both fall under the ‘Top Notch’ category of SEO tools. Both of these tools are made very efficiently and are designed and developed by a team of SEO and digital marketing experts. Both of these SEO tools are highly affordable and are used by a large number of customers worldwide. But when come to think of it, in what way is one of these SEO tools better than the other one. Well, the answer is ‘In Certain Ways’ and you will know those when you have a look at the pros and cons of using these tools. Firstly, let us have a look at the advantages of using SEMRush.
Pros of using SEMRush
SEMRush is a brilliant SEO tool which helps you track your competitor’s keywords, check website analytics and track your competition. With SEMRush, you can also keep track on your competitor’s ad strategies, link building strategies, and traffic.
The team behind SEMRush always keep it updated with new data and its database is, without the doubt, one of the most frequently updated databases in contrast to other SEO tools. Here are the pros of using SEMRush:
Efficient Keyword Research
SEMRush.com offers a number of different options and features when it comes to researching for keywords. You can search for keywords with less competition and see which keywords are hard or easy to rank for yourself. SEMRush lets you explore a large number of possibilities when it comes to keyword research.
Track position of Keywords
With SEMRush, you can track positions of keywords you want to rank. A lot of people want to track the position of their desired keywords but are unfamiliar with the procedure and cannot figure out how to do it. By using SEMRush, you can simply do it with a click.
Conduct deep link Researches
SEMRush lets you conduct a deep backlinks analysis and experiment with different link building strategies. With SEMRush, you can spy on your competitor’s backlinks strategies and check out what link building strategies they are implementing to increase their traffic.
SEMRush lets its users compare different domains and check domain vs domain metrics. It comes in really handy when you are competing with your competitors.
So, these were the pros of using SEMRush. As you can see, SEMRush offers some very brilliant features for bloggers and digital marketers and this is why it remains as one of the best SEO tools alongside Moz. But as you know, everything in this world has a few cons or disadvantages and so does SEMRush. The number of cons is not much but for what it’s worth let us have a look at these:
Cons of using SEMRush
As you know, the team behind SEMRush always keep its database updated however some users have still reported that the data is not 100% accurate at a few occasions.
Not as much optimized for small business owners in comparison to Moz.
So, these were few yet all of the cons of using SEMRush. The cons are basically negligible and when weighing the cons to the pros, SEMRush really stands out as a great SEO tool. Anyway, let us now discuss the aspects of Moz.
Pros of using Moz
Similar to SEMRush, Moz is an amazing SEO tool which lets its users keep track of their competition, analyze their blog or website, discover link building strategies and conduct effective keyword researches.
Moz also offers a feature which lets its users track changes in Google Rankings on the daily basis. Here are some of the major features and pros of using Moz.
Discover Link opportunities
With Moz, you can unveil various beneficial link building sources, find mentions which are not linked and check domain authority and page authority of any domain with one click.
Track Search Engine Rankings
Moz lets you know your keywords or domain ranking in different search engines. How are you supposed to improve your rankings when you don’t even know where you are ranking at the moment. This is where this feature comes in handy.
Analyze Keyword Difficulty
Moz lets you analyze the difficulty of a certain keyword. With this feature, you can know which keyword has low or high competition and cross check whether you are likely to rank that particular or not.
These were not all yet some pros of using Moz. Moz offers a unique set of features and this is why it is considered as one of the hottest SEO tools among digital marketers as well as small business owners. Let us have a look at the cons of using Moz.
Cons of using Moz
As of now, we have only been able to identify one con in Moz and that is not a big one. Moz costs a little much in comparison to SEMRush. The starting package of Moz is $99/month. But I guess you can manage that much if you have been offered such a great number of features by Moz.
SEMRush vs MOZ – Final Verdict:
All in all, both of these SEO tools are amazing and slightly different than each other. Moz is a little suitable for small business owners and on the other hand SEMRush suits bloggers and digital marketers more. Well, you can try both of these tools at different times and see what suits your need the best. Nonetheless, we hope that you liked this comparison post and please stay tuned for more such informative articles and updates.